Levi’s® Brand Introduces Revolutionary Fit System that Focuses on Shape, Not Size
August 08, 2010 / Author: / Category: Jean NewsToday, Levi’s® â the original, definitive jeans brand â announced a new line of custom fit jeans made to fit the curve of a woman’s body. The new line, Levi’s® Curve ID, utilizes a revolutionary fit system based on shape, not size and was created as a result of studying more than 60,000 body scans and listening to women around the world of all shapes and sizes.
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Levi’s® Brand Introduces Revolutionary Fit System that Focuses on Shape, Not Size
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